Every WhatsApp conversation attached to the right contact, listing and deal — with an AI agent that answers when you can't.
Everything you need to excel, built into one seamless experience
Each WhatsApp thread lives on the contact it belongs to, alongside their email, calls, viewings and documents. Anyone with permission sees the full history — so cover during holidays, handovers between agents, and answering 'what did we actually promise them?' stop being guesswork. Nothing depends on one person's handset any more.
Every active user seat includes its own WhatsApp connection, so the number of lines grows with the team automatically rather than being a licence you have to negotiate. Agents keep the number their clients already know, while the business keeps the record. Shared sales or office lines can be added on top for £10 a month each.
The WhatsApp AI Agent answers enquiries on your line by itself — replying in the client's language, asking the qualifying questions you would ask, updating the CRM with what it learns, and escalating to a human the moment the conversation needs one. It can monitor group chats and open conversations from your automations too.
Run broadcasts over your contact lists as manual templates, fully AI-driven conversations, or a mix of both. Opt-out handling, per-number daily safety caps, a warm-up ramp for new numbers and a send window are applied automatically, because the fastest way to lose a WhatsApp number is to blast it on day one.
Send a branded property page, a matched shortlist or a PDF brochure straight into the chat, and see when the client opened it and which listings held their attention. That read signal feeds back into scoring, so the buyer who opened the same villa four times surfaces before the one who never opened anything.
The AI hands over mid-conversation with full context, and any agent can take a thread with one click. Handover state is explicit, so a client is never left talking to a bot that has stopped understanding them, and two people never answer the same message at once.
Turn your biggest challenges into competitive advantages
Client conversations live on agents' personal phones
Each seat's WhatsApp line connects to the CRM, so the business keeps the history even when the agent moves on.
Enquiries arrive at midnight and go cold by morning
The AI agent answers immediately in the client's language, qualifies them, and books the viewing while the interest is live.
No record of what was agreed with whom
Every message is filed against the contact and deal, with a searchable, permissioned history behind it.
Bulk messaging gets numbers restricted
Daily caps, warm-up ramps, send windows and enforced opt-out keep outreach inside safe limits.
For most property agencies outside North America, WhatsApp is not a channel — it is the channel. Buyers enquire on it, vendors negotiate on it, and viewings get rearranged on it at nine in the evening. The problem is that all of it happens on personal phones, invisible to the business. When an agent leaves, the client relationship leaves with them. When two agents work the same buyer, nobody knows. And when a deal is questioned six months later, the only record is a chat log on a device you don't control. A WhatsApp CRM fixes that by making the conversation part of the record rather than something that happens alongside it. RealEstateCRM.io connects each agent's WhatsApp line to the CRM, files every message against the contact and the property it concerns, and lets you hand a thread to a colleague without forwarding screenshots.
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