Writing, answering, qualifying, matching and analysing — built into every part of the CRM rather than bolted on as a chat box.
Everything you need to excel, built into one seamless experience
An assistant that writes and translates listing copy, drafts and replies to email, summarises long threads and documents, extracts structured data from pasted text or a screenshot, and answers questions about your own pipeline. It is the single most used AI feature in the platform.
AI call agents answer your numbers, qualify the caller against your criteria, book viewings into real calendar availability, and transfer to a human with a summary. They work at 2am and during your sales meeting, which is when a meaningful share of enquiries arrive.
The same qualification logic applied to text: an agent on your WhatsApp number and a widget on your website, both answering from your live inventory and writing what they learn to the contact record.
Photo upscaling and touch-up, AI home staging for empty rooms, marketing creatives sized for social, ads and print, and short listing videos. The parts of marketing that normally need a designer or get skipped entirely.
New listings are matched against buyer requirements and new buyers against existing inventory, the moment either appears. Scoring surfaces who is actually worth calling today rather than leaving it to whoever shouts loudest in the pipeline.
A daily brief on what moved, weekly insight on trends, and per-record analysis that flags a deal going quiet or a listing underperforming its comparables — the review work managers intend to do and rarely have time for.
Turn your biggest challenges into competitive advantages
AI features that are one text box
Capabilities embedded in every module, from the phone line to the listing to the report.
Generic output that needs full rewriting
Every feature is grounded in your own listings, contacts and documents.
A separate subscription per AI tool
One shared credit allowance across everything, included in the plan.
Uncertainty about where client data goes
Data stays scoped to your workspace and is never used to train models.
Most 'AI for real estate' amounts to a text box that writes property descriptions. That is a feature, not a strategy, and it saves an agent perhaps ten minutes a week. The useful question is different: which parts of an agency's day are repetitive enough to delegate, and specific enough that a model with access to your actual data can do them correctly? In this platform the answer covers a lot of ground — an assistant that works across every module, voice agents that answer your phones, chat agents on WhatsApp and your website, image tools that make listings presentable, and analysis that tells you what changed in the pipeline while you were out. All of it runs on your own inventory, contacts and documents, so the output is specific rather than generic.
Every AI capability here draws on a shared monthly credit allowance rather than a separate subscription per tool. The Agency plan includes 30,000 credits a month and each additional user seat adds 10,000 more, with packs available if you run heavier. Credits are consumed per action, so a short description costs very little while a long document analysis or an image generation costs more. Your CRM data is never used to train models — it is used to answer your prompts, inside your workspace, and nothing else.
Explore more ways to grow your business
Join 500+ agencies worldwide already using RealEstateCRM